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Seattle Startup Week is a free five-day event highlighting the amazing startup culture of the Puget Sound. Join in for a few events hosted all around town to learn, network and help make this place better for everyone. 
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Tuesday, October 27 • 11:00am - 12:00pm
“Follow the Money” - Understanding the Healthcare Industry Ecosystem

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Healthcare business models are particularly challenging to distinguish between customers, buyers, and the users.   Many claim we are moving away from our business as usual “fee for service” to value based reimbursement. What does this mean for digital health, biotech and device entrepreneurs and what is the timing for this change?   Who pays for any solutions in healthcare?  Where can you be successful?
This session will start with a discussion of healthcare customers: insurance companies, hospitals, doctors, patients, and consumers.  We will focus on the unique challenges that each  present.   What defines winning for each player?  And what does each player need to do to win.
We will propose various approaches to help your business models succeed by drawing on our own healthcare startup and corporate experiences

avatar for Nate DiNiro

Nate DiNiro

Principal, VivaPhi, Inc.

avatar for Geof Baker

Geof Baker

Managing Director, Venture Advisory Services
Geof leads a healthcare business advisory firm that serves digital health companies, health systems and health plans. Geof brings 25 years of diverse healthcare industry and technology experience as an executive and entrepreneur. Geof founded and sold several service and software companies. He enjoys working with clients to catalyze product marketing and sales development efforts, building wider company footprints and finding new paths to... Read More →
avatar for Michael Uradnik

Michael Uradnik

CEO, Cascade Behavioral Health
Cascade Behavioral Health is Washington's newest, startup hospital. We focus on delivering high-quality psychiatric and addiction recovery care. This is my second health care service startup .

Tuesday October 27, 2015 11:00am - 12:00pm
Cambia Grove 1800 9th Ave, Seattle, WA 98101