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Seattle Startup Week is a free five-day event highlighting the amazing startup culture of the Puget Sound. Join in for a few events hosted all around town to learn, network and help make this place better for everyone. 
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Friday, October 30 • 10:00am - 11:30am
Making B2C Companies Scale: Women Entrepreneurs Weigh In

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Starting a consumer focused company (maybe especially true in mobile space) requires far more than technical chops. It takes a brand/marketing/customer engagement focus and the ability to create leveraged partnerships that provide distribution and cost effective outreach. There are a vast array of companies cropping up in as many segments - so how do you stand out and create a viable business? This panel will provide perspectives and advice from a range of women who have founded B2C enterprises. Some say women do this far better since we're in touch with the demographic responsible for driving most purchases in our country in terms of retail, physical goods, and mobile apps. But how do you get investors to believe in your story, how do you compete with the large cadres of large companies competing for talent (e.g. Amazon, Google, Starbucks, Costco, etc.)? What company culture makes employees passionate about what your firm does?

avatar for Rebecca Lovell

Rebecca Lovell

Director, Entrepreneurship and Industry, City of Seattle

avatar for Amy Buckalter

Amy Buckalter

CEO and Founder, Toaster Labs, Inc
Amy Buckalter is an exceptional team leader, business strategist, and operational "game changer" who specializes in driving organizations to new levels of performance via 25+ years of world-class execution in sales, marketing, and operational leadership within global product category... Read More →
avatar for Kristen Miller

Kristen Miller

Founder | CEO, Stylyze
Kristen is a passionate entrepreneur who successfully founded and sold her first business at the age of 24. Since that time Kristen founded 3 additional companies in the Home Improvement/Home Décor Industry.  Kristen’s two favorite things about business are creating innovative... Read More →
avatar for Rathna Sharad

Rathna Sharad

Founder/CEO, Runway2Street
Rathna Sharad is CEO of Runway2Street - a curated,  online marketplace for emerging luxury brands that is disrupting global commerce.  A tech and logistics specialist, Rathna created Runway2Street to solve the difficulty of not being able to discover and purchase her favorite emerging... Read More →

Amy Satin Spinelli

Co-Founder and COO of Inquiry Partners

Friday October 30, 2015 10:00am - 11:30am PDT
Startup Hall

Attendees (2)